Brave New Sound

In RainbowsThe brand-new Radiohead album In Rainbows was released for download today.
After wading through a very slow page load and online transaction (due to the heavy traffic, no doubt) I was able to download the entire album (that part was quick) as mp3 files. It’s mine. I own it. No DRM to rain on my parade.

Of course, the really newsworthy part of all of this is that I got to set my own price. Zero dollars. Ten dollars. One hundred dollars. Well pounds and pence technically. But, the point is that I got to decide the value of this music for myself. That and the fact that the band actually gets to keep the money I paid for their album since they’re not paying a label for distribution and promotion. Total paradigm shift. Very exciting stuff. Oh, and the album is excellent as well. Name your price and pull down your very own copy here.

One Reply to “Brave New Sound”

  1. I have to say, that is one hard site to navigate. Maybe the lesson is if you give away something cool enough, people will wade through a lot of crap to get to it. I certainly did.

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